Home Telecommunication Multiplatform “Tricolor TV”: the Company Implements three Media Projects Simultaneously

Multiplatform “Tricolor TV”: the Company Implements three Media Projects Simultaneously

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Russia’s largest satellite operator “Tricolor TV” is rapidly developing three business lines at once, thus expanding its activities in favor of subscribers. This was reported in the Company’s press release.

Even today, at RIW-2016 the operator presented its own online cinema kino.tricolor.tv, which has been recently tested and spinning up. As is known, the portal’s video content is generated both by the operator and its partners Tvzavr and Tvigle, the “Tricolor TV” continues successful cooperation with. The provider also starts partnership with AMEDIATV.

In addition, the provider is looking for other partners rightholders to complete its film library. It is worth emphasizing that all the content is available in HD formant on any device with Internet connection.

The media portal tricolortvmag.ru is the second project, eagerly implemented by the operator. It offers Russian audience to become the first to know about any new trends in the world of fashion, sports, cinema and TV. The project was run in late 2015, and today its audience amounts to 2,867,614 unique users, while their number increases monthly by a mean of 11.75%. The portal is promoted by the digital-agency. Tricolortvmag will soon have its mobile version and an application for iOS and Android that allows for viewing magazine offline.

“Tricolor TV” has been also developing the third business line, i.e. TV viewing on mobile devices in households. Over a third of the operator’s subscribers make use of new-generation receivers, which enable to get signal via WI-FI or by using Ethernet ports.

In addition, since last summer, the subscribers may enjoy the service “Control the Air”, where such options as “recording”, “pause” and “timer recording” allow for watching any broadcasts or movies at any convenient time.

In November, it will be also presented the modified service “Cinemas “Tricolor TV”, which, according to experts, can change the standard TV viewing concept.

“In some ways, “Tricolor TV” is more than just a satellite operator or even TV provider. “Tricolor TV” is a multiplatform giant, a leading Russian seller of information and entertainment content, the services of which are available in any digital environment, offering own online cinema, online media, technological and promotional bonuses for subscribers. The startup initiated with broadcasting dozens of federal TV channels in autumn 2005, has become one of the most remarkable players in the general digital market in 11 years with revenues of over RUB 15 billion”, as stated by Alexei Kholodov, CEO at “Tricolor TV”.

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