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“Media Group Ukraine” Wins Tender to Broadcast Matches of the Ukrainian National Team in International Football Tournaments

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The media holding “Media Group Ukraine” is the winner of the tender for broadcasting matches of the national team of Ukraine in the UEFA Nations League, the qualifications for UEFA Euro 2020 and World Cup 2022, as well as the exclusive right to show EURO 2020 finals in Ukraine.

The Union of European Football Associations (UEFA) once again recognized the reliable partnership with the “Media Group Ukraine” and the successful experience of cooperation with the assets incorporated into the holding. The “MGU””s TV channels “Ukraina” and “Football 1”/“Football 2” won the tender for broadcasting the most important UAFA events.

“The “Media Group Ukraine”’s winning tender is yet another proof of UEFA’s confidence in the partnership with us and international partners’ another highest appreciation of the Media Group’s image. We are proud of our long-term cooperation with the Union of European Football Associations. Broadcasting matches of the national team of Ukraine is both a challenge and responsibility. The team of professionals of the TV channels “Ukraina” and “Football 1”/“Football 2” will do their best to fulfill all assigned commitments at a top level”, as stated by Yevgen Lyaschenko, CEO at Media Group Ukraine.

“We signed a long-term agreement with the Union of European Football Associations on broadcasting matches of all European teams for the next 4 years. And this is more than 1000 duels, 140 match days and 200 time slots. To cover all the above broadcasts, we will launch live-studios with stand-ups from all match days, studios for preparing TV audience for matches and highlighting them. In addition to the regular European qualifiers, we will offer our audience a totally new product – the UEFA Nations League. This tournament is designed to raise the level and prestige of football among national teams. Control matches are gradually put on the back burner, and they are replaced by matches with a real sports component like an opportunity to qualify for the World Cup and EURO finals. I think that the new tournament will be a profit for everyone: fans get even more spectacles and emotions, and more than 300 matches will complete our broadcasting grid. The key event for the next four years will definitely be UEFA EURO 2020 to be hosted for the first time by 12 UEFA member countries. 50 matches of the European Cup and the final match will be exclusively available to our TV audience on our TV channels”, as added by Alexander Denisov, Director of the TV channels “Football 1” and “Football 2”.

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